In memory of Gene Francis Alan Pitney (February 17, 1940 – April 5, 2006) was an American singer, songwriter, and musician. It Hurts To Be In Love - Gene Pitney 1964 “It Hurts to Be in Love” is a song written by Howard Greenfield and Helen Miller which was a Top Ten hit in 1964 for Gene Pitney. “It Hurts to Be in Love” was originally intended to be sung by Howard Greenfield’s long-running songwriting partner Neil Sedaka, but Sedaka’s record label at the time, RCA Victor, refused to release Sedak