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As the streamer invests in live rocket coverage, music competitions and celebrity interviews, it is developing a content mix ...
Seasoned Lions winner and awards juror Wayne Deakin talks truth, trophies and transparency after controversy engulfed this ...
In a world where marketers juggle a dozen platforms just to launch one campaign, something’s broken. In this piece, Andrew ...
Jonathan Wise was the global strategy director on Shell for two years while at the WPP agency J Walter Thompson (now VML). So ...
Local is so important because of the content that local stations bring to their communities,” says Tara Gotch, executive vice ...
Digital media consultant Mark Challinor continues our News Horizons series, talking to the people shaping tomorrow’s media.
ITV Creative’s director, Niki Garner, was “geeky” about advertising from a young age. “I can remember in my childhood ...
Mobile gaming in the Asia Pacific region is exploding – and esports is leading the charge. Why? And how are brands riding the ...
Etsy is marking its 20th anniversary with a new brand campaign that focuses on the people and processes behind handmade ...
A salute to brands that get Independence Day right. No fireworks, just smart storytelling, emotional punch, and a dose of ...
As Channel 4, ITV and Sky join forces in Cannes to launch a premium video advertising marketplace, it’s a sign of a bold ...
With VC funding down, B2B companies might have to bootstrap funding. Jenny Sagstrom at Sköna explains why this is all the ...
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