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Voters are deeply wary of attempts to mislead them ahead of next month’s elections. Of voters in four states, 92% are concerned. This breaks down to 95% of Democrats, 92% of Republicans and 88% of ...

Spirits brand brings back actor Aubrey Plaza, who urges consumers to "ditch the 'nog for something zesty and bright." ...

Google recently reversed a trend that had been dragging down the company's search market share for the past nine months.

Rewards members who show up in costume to any participating Chipotle location Oct. 31 will receive an offer for a $6 entree.

On the cusp of its merger with Omnicom, Interpublic is not releasing a third quarter ad forecast for the first time in years, ...

Siding with Meta Platforms, a federal judge has thrown out a Maryland resident's lawsuit over Facebook Marketplace ads for phony Morgan silver dollars.

LinkedIn has been projected to see ad revenue surges through 2027, according to estimates from the World Advertising Research Center (WARC).

A program like the New York Times’ MiniCrossword reportedly brought joy to people, although it has now been commodified behind a paywall. To further pinpoint the research, of those who follow the news ...

Shoppers will be spending more during Black Friday-Cyber Monday (BFCM), but in a more strategic way than they did last year, judging by a new study from Omnisend, an email-SMS platform that serves ...

When it comes to spending, Gen Z skews toward frequent, high-volume purchases. In apparel, 79% spend $0–99, but 11% buy 101–250 items They also outspend peers on continuity purchases, which include ...

It's the nickname for a new technical standard that promises to revolutionize consumer marketing by putting consumers -- or ...