The concept of brand equity, recognizing brands as strategic assets, emerged in the late 1980s, revolutionizing marketing.

C/D has existed since 1955, but we didn’t start awarding 10Best laurels until 1983. So we got to thinking: Could we create a 10Best list from 50 years ago? We set a price cap of about $4500 (in 1970 ...

A legendary 1970 Plymouth AAR Cuda takes the stage, representing peak muscle car performance. Man accused of bringing weapons into Charlie Kirk memorial venue was 'known' guest’s advance security: ...

Exploring the little-known Oldsmobile W43, a rare gem in classic car history. The Fed's interest rate decision and what it means for you: live updates Republicans get warning about government shutdown ...

Trans Am didn't present a particular interest for ChryCo in the late seventies, but when Ma' Mopar finally came up with the Challenger, the championship spawned a street version. Since 1970 was also ...

Mother Mopar's genius marketing move of labeling a finnicky, complex, and expensive option - the 426 Hemi - as a highly desirable rarity was pure brilliance. However, ChryCo oddly chose to let it fly ...

A federal judge has ended a 55-year-old desegregation lawsuit against the Jackson County, Florida school district. The district addressed several areas, including student assignment and discipline, to ...

From the November 1969 issue of Car and Driver. Major truth: Since the first Mustang rolled out of dealers' showrooms in 1964, sales of that class of car have been as high as 13 percent of Detroit's ...

Chances are, if you’re planning to hike the Andes in Peru, your journey will take you to Huaraz. The capital of the Ancash region in northern Peru, Huaraz is known as the gateway to the Cordillera ...

Elena Marie Ramirez of Shelburne, Vt., passed away on September 3, 2025, after a courageous battle with breast cancer. Born January 26, 1970, in Long Island, N.Y., her family moved to Miami, Fla., ...