The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...
Adidas has been on fire as of late with incredible promos on top sneakers all month long. But the brand just went live with ...
If you're thinking about new kicks for the new season, you can't go wrong with these timeless, versatile styles.
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
Kaleena Smith is just 16 years old, but she is already making history. The highly regarded basketball prospect agreed to a multiyear shoe deal with Adidas ...
Adidas partners with The Hidden Opponent to promote athlete mental health, launching a supportive apparel line and expanding ...
adidas and UK-based brand Always Do What You Should Do are launching an exciting new shoe, Country x Always Sneakers, which ...
Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...
Puma and Asics lead in brand searches and sales growth on the resale market. Nike dominates in high-value sneaker ...
"When I think about the future of women's basketball, it's clear it's in good hands with hoopers like Kaleena," said WNBA ...
When it comes to Adidas sneakers, it’s not just about the fit—it’s about expressing who you are. From the stylish and classic ...