Google Search is testing replacing your meta description with an AI-generated one and an AI-generated summary of your search ...

Microsoft’s shift to Amazon DSP gives advertisers access to Amazon’s data-driven targeting and premium inventory as it phases ...

You can now access apps like Spotify, Canva, and Zillow inside ChatGPT. This could turn the chatbot into a powerful new ...

With consumers bouncing between Google, AI, and social media, brands must adapt to a fragmented search journey to stay ...

Mobile, AI, social media and big discounts are transforming how Americans shop online this holiday season, according to Adobe ...

Google's update give advertisers more precise control over which programmatic buyers can bid on their inventory.

The partnership lets CPG advertisers use Instacart’s retail data to target high-intent shoppers and track purchases directly ...

Meta’s EU-wide suspension of political and social issue ads will reshape how advertisers engage voters and advocate under new rules.

Make your content easier for generative engines to cite and summarize – without giving up the SEO fundamentals that still drive visibility.

YouTube’s new program links advertisers and agencies with vetted third-party experts in media buying and campaign management.

Judge Brinkema will soon decide if Google must split up its ad tech business after a tense two-week antitrust hearing.

From search term matching to URL expansion, discover how Google’s AI Max for Search works – and why advertisers should test ...