H&M&SP: Tyla, Gilberto Gil, Anitta, Agnes Nunes and Maz celebrate H&M’s launch in Brazil On August 20th, H&M marked its long-awaited launch in Brazil with a spectacular night of music, fashion, and ...

H&M Beauty is expanding its fragrance universe with the launch of Eau de Parfum — a new addition to its scent assortment that brings longer-lasting wear, elevated intensity, and a more expressive way ...

H&M Atelier presents its first pre-fall collection — a smartly edited, transitional offer that continues to build upon and evolve the definition of essential menswear pieces. This season, H&M ...

This H&M HOME fall season is re-thinking ’70s interior elements in a modern, textured and contemporary way — from shapes and colours to materials. This season is filled with glossy surfaces, tactile ...

Olá, Brasil: H&M celebrates the country’s style, self-expression and diversity with the “Beats of Brasil” campaign Featuring Gilberto Gil, Anitta, Carol Trentini, Agnes Nunes, and 32 more talents, H&M ...

Distinctive, confident and effortless – H&M Studio Pre-Fall 25 is an ode to Copenhagen style As the hazy summer heads into crisp fall, H&M Studio looks to Copenhagen for a confident, effortlessly cool ...