I bet that you still listen to these three one-hit wonders from 1972 on occasion today. They've aged incredibly well!

Even as President Donald Trump directed the FDA in early September to begin cracking down on direct-to-consumer pharmaceutical advertising, spending on TV drug ads still ratcheted up compared to the ...

Alphonso, which focuses on connected TV advertising helped by its content recognition technology "embedded in tens of millions of smart TVs," filed confidentially for a potential public listing, the ...

Pensioners remain virtually invisible in UK television advertising, with over-70s appearing in just two per cent of campaigns last year, research has shown. The report, commissioned by Channel 4 as ...

Research from Dish Media argues that advertisers are missing millions of consumers by underutilizing addressable TV in their media strategies When you purchase through links on our site, we may earn ...

Indian television broadcasters are launching new channels, defying stagnating revenues and advertisers flocking to digital media. Their bet: targeted categories catering to large audience segments are ...

Gift 5 articles to anyone you choose each month when you subscribe. Australia’s free-to-air television ad market has dropped almost 10 per cent so far this year, as wary advertisers shift their money ...

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There's a whole world under the surface and only Ron has any idea about it. And sometimes the two worlds collide, and sometimes they don't. Ron holds them at arm's length from each other. Watch every ...

New Delhi: Sony Pictures Networks India (SPNI), in collaboration with Accenture, launched Sony AdEdge Centre of Excellence (CoE), an integrated advertising platform designed to open up cross-platform ...

Japan's seafood giants Maruha Nichiro Corp. and Nichimo Co. have separately announced the launch of new TV commercial campaigns from Oct. 1, each aimed at strengthening brand recognition among ...