Based on 15 million Gemini interactions across 150 countries, the ATLAS report finds that most AI use is collaborative, while ...

Created by Ogilvy India, the campaign reworks the long-running advertising property through films set around young consumers ...

In her new role, Daga will lead the marketing function for the two upcoming luxury properties and oversee their brand ...

ANI had filed a lawsuit against OpenAI in November 2024, alleging that the US-based company used its published material ...

The order clears the way for BARC to exclude landing-page exposure from measured viewership, even as AIDCF and DEN’s main ...

The apex court allowed TRAI’s appeal in a dispute over subscription dues and restoration of TV signals between Polimer Cable ...

As JioStar launches six editions of Bigg Boss to be aired in the festive season, it is repositioning the two-decade-old ...

The tender document carries a non-refundable fee of Rs 1 lakh, excluding applicable GST. Indian entities will have to pay a ...

Meta has launched a new advertising campaign that presents artificial intelligence as a tool for human connection and ...

The FMCG major sees its addressable market reaching Rs 8 trillion by 2035 as Gen Z, premiumisation and quick commerce reshape ...

New Delhi: WARC lifts 2025 outlook to 7.4% growth after stronger-than-expected Q2; Meta, Alphabet and Amazon tighten grip on digital advertising New Delhi: The global advertising market is now ...

The study estimates that AI agents will influence 3.8% of global consumer expenditure by 2030, with the US accounting for ...