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I analysed 58,687 movie posters from the past century to see which colours dominate, how their use has shifted over time and ...
Very few movies don’t contain some kind of moral message designed to show us a better path, a better way of living, or to ...
“Genre' movies” were the most likely to get the billing correct (70% of horror movies, and 69% of sci-fi), whereas musicals ...
Terrifying horror relies on the limitations low budgets forces upon filmmakers. Intimate drama and romance find their ...
Are superhero movies really disappearing? A reader asked if it’s true there are no superhero films for six months, which raised a bigger question of what exactly IS a superhero movie?
Why studios cancel finished films, and who pays the price Cancellations used to mean disaster on set but in the topsy-turvy world of Hollywood economics they now happen in boardrooms.
Have movie trailers always been this long? I analysed 6,926 trailers from 4,004 top-grossing films to find out if modern trailers really are too long or if I’m just getting old.
Which types of movies make money despite receiving bad reviews from critics? From a pool of 4,914 films, I found 186 that earned over 200% profit despite critical failure. Here’s what unites them.