"Flying Blue has access to the SkyTeam network as well as 21 non-SkyTeam partners that offer good inventory access. The ...

Hyundai Rewards is a three-tier rewards program offering new and current Hyundai owners discounts on new vehicles and Bluelink™ services Owners unlock rewards through a variety of activities Other ...

American, Alaska, and United stood out among 59 airlines sweetening the deal for frequent fliers, according to Point.me.

Loyalty programs can help customers get more value for their dollar, but retailers must plan accordingly to capture and ...

CHICAGO -- 7-Eleven announced Monday that it is launching its first-ever customer rewards program, 7Rewards, through their mobile app. The "Buy 6 Get 7" promotion gives customers any seventh beverage ...

Petra Automotive Products launched a new awards program, designed to increase retention in sales and service for dealerships nationwide. The company said Petra Advantage Rewards provides dealerships ...

McDonald's and Starbucks aren't the only ones reaping the rewards of loyalty programs. As business leaders seek more cost-effective growth strategies, returning customers have become a strategic focus ...

AAdvantage, American’s loyalty program, scored 87.63 points out of 100, finishing second globally behind Flying Blue, the ...

JCPenney is the latest retailer to reconfigure its rewards program with the debut of a simplified loyalty offering that nearly doubles the rate at which members earn rewards. With this enhanced ...

Heightened expectations backfire. Loyalty members expect better service and react more strongly when brands fall short. Unmet expectations can harm brand equity. Perks can backfire. Loyalty rewards ...