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A net promoter score (NPS) results from customer surveys or brief questionnaires that rate your services or product by using a scale of 0 to 10. When you approach customers soon after a ...
Reichheld is the creator of the Net Promoter System, which helps rate companies, products and services based on the likelihood they would recommend them to a friend.
Your Net Promoter Score Is Vital to Your Business. Here's What It Is and How to Improve It. In this modern age, there's no excuse for a bad net promoter score.
Chasing a higher NPS can distract brands from core improvements that would improve loyalty and satisfaction. A single score ...
Net Promoter Score (NPS) is a common metric used to gauge customer satisfaction and loyalty. But does it still hold up in the Nearshore world?
Since its introduction, in 2003, the Net Promoter System, which measures how consistently brands turn customers into advocates, has become the predominant customer success framework. But as its ...
Many argue that a 20-year-old Net Promoter Score (NPS) system is becoming obsolete in today’s fiercely competitive business environment.
Inconsistencies in how the Net Promoter Score is measured renders it incomparable across companies. That doesn't stop the braggarts. Who do they think they're fooling?
Beyond Net Promoter Score: Customer Experience Measurement Reimagined Businesses have long sought to understand how satisfied customers are with their products or services.
Providing a path forward Beyond its lack of correlation to brand health, the Net Promoter Score also fails to show companies what to do to drive growth.