Marketing used to rely a lot more on gut feeling. Creative directors would dream up campaigns over long lunches, and my team and I would blast messages to anyone who'd listen. We called it ...

AI is reshaping brand engagement, but its effectiveness relies on high-quality, curated data, a significant challenge for ...

Modern platforms enable smarter, faster decision-making, powered by real-time data and flexible, cloud-native tools.

Data-driven advertising should be rooted in real-time consumer data, allowing your brand to not only react to shifting trends ...

Data management and artificial intelligence (AI) have had a significant impact on many aspects, from personal interactions to business transactions — and the printing industry is no exception. Andy ...

Businesses are collecting more data than ever before in today's digital field. But data alone doesn’t guarantee better decisions. Many organizations struggle to turn raw numbers into meaningful ...

The FTC has made it clear that certain data-driven advertising practices cross legal lines, especially when they involve ...

Learn how enterprises are embracing AI-driven data architecture to unify data, scale securely in hybrid cloud and accelerate ...

Prime Minister Keir Starmer's recent plan to revitalize the NHS highlights critical needs: bringing care closer to communities, bridging the digital divide between hospitals, and reducing waiting ...

If you want to see how quality of life ranks in Annapolis vs. Glen Burnie vs. Odenton vs. Severn, there’s now an app — or at least a tool — for that.