Switzerland Tourism (ST) and the Conference of Regional Tourism Directors of Switzerland (RDK) want to better understand the importance of tourism for the population. A representative survey has now ...
Switzerland is trying to persuade business travelers to extend their trips through a new marketing campaign. Called “Fly another day,” the campaign features a 30-second video ad that encourages ...
In partnership with the Swiss Travel System AG and Switzerland Tourism, Railbookers is debuting Switzerland Week – the first such event of its kind – on July 28. The weeklong event will offer ...
ZURICH, Feb 23 (Reuters) - Asian travellers are expected to support the recovery of the Swiss tourism industry this year after American visitors pulled the sector out of its pandemic doldrums in 2022, ...
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