SEGA and the IOC announce multi-year agreement bringing Sonic the Hedgehog to the Olympic rings. “Five Rings” product ...

In a strategic move that hints at renewed ambitions for Sonic in the world of athletic branding, SEGA Corporation and the ...

Sega Corporation and the International Olympic Committee have joined forces for a new multi-year agreement to celebrate the ...

Sega has announced a new partnership with the Olympics, which has got some hoping the Mario & Sonic at the Olympic Games series might not be dead.

Sonic the Hedgehog isn’t quite done with the Olympics, as Sega and the International Olympics Committee (IOC) have inked a ...

Masaru Kobayakawa hopes characters like Mega Man and Hatsune Miku will help Japan's 'Sonic Racing: CrossWorlds' understand ...

Sonic the Hedgehog is teaming up with the International Olympic Committee in a licensing deal celebrating the legacy of both ...

The International Olympic Committee has teame dup with SEGA to bring Sonic the Hedgehog to the Olympics in a new branding ...

Now, the Japanese publisher has announced a new multi-year partnership with the International Olympic Committee (or IOC), which will see Sonic and friends incorporated into the branding of the event.

SEGA and PUMA have come together once again for a brand-new collection of shoes and gear centered around Sonic The Hedgehog ...

The Escapist runs through all the different casino levels featured in the Sonic the Hedgehog franchise and ranks them in ...

Brownsville's Sonic is earning national recognition, landing in the Top 50 of the Dr. Pepper Sonic Games. But their success ...