Professional sports teams know that a logo isn’t just a pretty picture—it’s the face of a franchise. Over the decades, these ...

“We saw it, and we were like, ‘Oh.'” explains CEO John Borthwick. “It wasn’t, ‘Oh my god, I hate that, that’s terrible!’ It was, “Oh, what is that?” The logo wasn’t an ode to a basic geometric shape, ...

Photoshop CC 2020 tutorial showing how to create a simple, but powerful, logo design from scratch. NOTE: Vector-based ...

With its characteristic slickness, Squarespace has teamed up with the Noun Project to give small businesses a tool to make their own logo. And it’s good for designers too. Since the company first ...

Inspired by the beautiful typography-centric logos of Japanese cameras in the 70’s and 80’s, design firm Antrepo re-imagined the logos of tech companies by stripping them down to their essence. What ...

I’m sure I’m not alone when I say that simple logos are the best kind of logos. If you don’t agree, consider the world’s top 100 brands, according to Interbrand. In the universe of logos it is widely ...

Many band logos are hugely famous – everyone recognises The Rolling Stones' tongue and Nirvana's smiley face. They're on T-shirts, merch, and if you see them on a news story, you'll know which band ...

Much has already been said about the Whitney Museum’s new graphic identity. Rolled out May 21, the spindly zigzag design has been both praised for its modernity and criticized for its simplicity.

One of the best ways to attract and engage customers is with a solid, understandable logo. Logos are the shorthand version of a company's message to customers—a simple way to share the company's ...