SANTA CLARA, CALIFORNIA: A claim has been circulating on social media platforms that, reacting to the Super Bowl Halftime ...

There are many projects in Saudi Arabia, most of them ambitious, and many of them designed to disrupt the status quo. One such project is NEOM SC, a soccer club owned by the Public Investment Fund — ...

In 2022, Saudi Arabia announced one of its most ambitious endeavors to date: a sprawling ski resort in the heart of the dry Middle Eastern desert. It would feature ski slopes atop luxury hotel roofs, ...

In the northwest corner of Saudi Arabia, along the pristine shores of the Red Sea, a bold experiment is unfolding, one that promises to reshape not only the future of urban development, but the very ...

In 2017, Crown Prince Mohammed bin Salman sat alongside Steve Schwarzman and Masayoshi Son at the first iteration of Saudi Arabia’s annual financial summit to unveil a next-century city called Neom.

NEOM, the ambitious megacity rising from the Saudi Arabian desert and once heralded as a symbol of futuristic urban planning, seems to be stuck in a sandy storm. A combination of falling oil prices, ...