There was a time in the not-so-distant past when the Allegheny College Admissions Department had codes in our student information system (SIS) to indicate whose office an admissions folder was in. We ...

Tal Frankfurt is the Founder and CEO of Cloud for Good, a Salesforce partner that creates transformational value with technology. No matter which CRM solution your organization implements—be it ...

The love-hate relationship with CRM is real. Although they have been widely adopted, CRM solutions often fail to meet the promises made during their selection and implementation process, and they can ...

CRM is a brilliant way to boost your business, connect with customers, and generally make life easier. But let's be honest, sometimes CRM implementations can feel a bit like navigating a maze ...

With Covid-19 wreaking havoc among industries globally, it is more important than ever that businesses continue to understand their loyal customers and know how to attract newcomers. Central to this ...

Part 1 of this series on getting started with CRM addresses factors to consider when deciding whether the time is right to take the plunge.Part 2 offers advice on how to choose the right CRM tool.Part ...

A poor-quality CRM implementation can significantly impact the bottom line. Here’s what you should consider when choosing and rolling out a CRM system to ensure a faster return on your enterprise ...

Until recently, implementing CRM software meant either engaging an implementation company that has been trained and/or certified by the vendor or using internal IT resources. Neither choice is optimal ...

If CRM systems are just IT systems, why are the projects so political? It's the people, processes and policies that are affected. Here are five warning signs that mudslinging may begin, as well as ...