When someone does a Google search on your name, you want them to be inundated with positive content about you. Whether it's an employer, an admissions board member at your grad school of choice, or ...

A single negative search result can impact how people view you or your business. First impressions happen the moment someone Googles your name…sometimes before they even click on a link. Old headlines ...

When videos go “viral,” they quickly get a lot of views on the internet, often through rapid user sharing on social media. The content of those videos varies a great deal, and they can be a mixture of ...

Coming out of UNSW Sydney, the research labels the viewing of diverse bodies online as an effective "micro-intervention" to prevent or limit the adverse impacts of social media. “We see this strategy ...

Brands may have an opportunity to foster loyalty and drive purchase behavior by sharing more positive content on their social-media accounts. According to a new report by Upworthy -- a website that ...

Learn the many reasons why a positive online reputation is essential and what your business can do to take control of your online image. Negative feedback can also spread quickly, making it imperative ...

Want to make a splash on Twitter? You have a better chance of getting noticed by saying something angry or insulting. So concludes a recent study that looked at the impact of both positive and ...