Get key insights on public relations, agency management, SEO, and success measurement. Discover essential takeaways to enhance your PR program. Staying ahead in public relations requires continuous ...

The decentralized finance (DeFi) ecosystem received a major boost recently with the airing of ads by several crypto companies during this year’s Super Bowl, helping the brands to move beyond early ...

Public relations extends beyond traditional media. In fact, you can—and should—use social media for your B2B brand's PR as well. Especially because there are 4.8 billion social media users worldwide.

Guarneri is the author of "You Need PR." Jenna Guarneri is the founder and CEO of JMGPR. Her mission to help "innovators bring their ideas to the masses" continues with the release of her book, “You ...

The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC ...

During the pandemic, many businesses facing uncertainty came to me and asked, “Should PR be included in my marketing budget now that all events are on hold?” My simple answer: “Yes.” While PR is an ...

The indie space is incredibly exciting, and increasingly competitive. Players can only pick so many games a year and with discoverability being one of the leading issues for developers (and players), ...

The coronavirus has transformed the way we live, love, work, and do business. The way you conduct your public relations both externally and internally as a company during this time is vitally ...

I recently presented a session on how to do your own PR for the Pennwriters group, one of my favorite writing organizations. The same information might be just as valuable for businesses looking to ...