There are only so many colors that the typical human eye can see; estimates put the number just below 10 million. But now, for the first time, scientists say they’ve broken out of that familiar ...

OLED and Quantum Dot displays may dominate 2025's visual tech scene, but the most groundbreaking advancement isn't on a screen at all. Scientists have unveiled ‘olo’-an exceptionally saturated ...

TL;DR: Researchers have discovered a color called "olo," unseen by humans before, by stimulating specific M cones in the retina. This breakthrough bypasses natural RGB limitations, revealing a unique ...

Authors Tyler Thrasher and Terry Mudge shared fascinating facts from their new book, The Universe in 100 Colors, as well as what inspired it all! Tyler and Terri have two book events this weekend: ...