In recent sales calls, it's likely that your customers made decisions using both their heads and hearts. The numbers need to make sense, but a good feeling about the partnership is also necessary.

As one of the world’s largest consumer packaging firms with more than $5 billion in annual revenue, Sonoco regularly grows through acquisitions. Each acquisition results in additional systems, new ...

Corporate sales work often requires face-to-face meetings and client calls. At Salesforce, sellers use AI-powered tech to help them prepare for these conversations. This article is part of "AI in ...