SAP has given customers a peek into how it will compete with the likes of Oracle and IBM in the growing market around CEM (customer experience management) software with the acquisition of commerce ...

After buying e-commerce firm Hybris last year and targeted sales specialist SeeWhy in May, SAP has now brought all its CRM and marketing products into an integrated suite. The enterprise software ...

On the heels of Accenture’s acquisition of digital marketing and strategy consultancy Acquity Group and the announcement that followed of a partnership with ecommerce platform hybris, executives from ...

I attended last week’s Hybris Digital Conference in Munich and one of the event’s announcements concerned the new SAP Hybris Revenue Cloud offering. SAP Hybris Revenue Cloud works as a stand-alone ...

Through this acquisition, SAP primarily plans to boost its e-commerce platform and improve its customer experience with proper insight across all its channels. Post acquisition, hybris will operate as ...

SAP revealed the SAP Hybris Revenue Cloud yesterday at the SAP Hybris LIVE: Digital Summit. The worldwide event attracted more than 6,500 people at venues in Singapore, Munich and New York City and an ...

BERWYN, Pa.--(BUSINESS WIRE)--Vertex, Inc., a leading provider of tax technology solutions and services, has launched an integration for SAP Hybris. The Vertex solution allows for integration between ...

Conference keynotes usually open with familiar, high energy tunes to wake early morning audiences up and get them primed for the announcements to come. Think James Brown's "I Feel Good" or U2's "It's ...

John Ellett: How will machine learning and artificial intelligence impact marketing going forward? Jamie Anderson: AI and ML are loosely interchangeable at the moment and I don't know whether that ...

SAP AG and hybris today announced that SAP plans to acquire hybris, a rapidly growing and widely recognized leader in e-commerce technology. The acquisition positions SAP to deliver the ...