The French firm Vectral is now offering a high-speed, linear-measurement system for demanding industrial environments. Available in both linear encoder and electronic tape-measure formats, ...

After raising $18.5 million last month, cross-screen marketing tech provider Tapad said it intended to use a portion of the funds to add linear TV measurement to its product. It didn’t take long for ...

Channel 4 Sales has announced the launch of a new tool that allows advertisers to measure the emissions of their campaigns ...

Health advertisers have typically relied on linear TV for its scale without truly knowing if they are reaching the right patients. Airtime is purchased based on the most basic demographics that often ...

FIAMA's F7 position display unit incorporates a magnetic sensor that works together with a magnetic tape scale or a magnetic ring to measure linear and angular movements. The F7 is a 2018 IWF ...