Elaborate smokey eyes and red lips with your dirndl? Not this year! For Oktoberfest 2025, we're embracing natural beauty. The ...

Picking the right base is hard enough without having to factor in our changing complexions. You might have finally found the best foundation for you, and then summer comes and you’re contending with a ...

Dubbed “tired makeup,” the latest viral makeup trend embraces reddened under eyes and generous amounts of smudged black eyeliner a la the 90s grunge era. Images of celebrities like Jenna Ortega and ...