Google has unveiled a new mobile analytics platform designed to help marketers and developers better measure their apps. Mobile App Analytics is currently available in beta form, with Google promising ...

Mobile app analytics is an increasingly competitive space, as reflected by two acquisitions unveiled Wednesday. Mobile app analytics firm App Annie acquired its competitor, the mobile analytics ...

Google was found liable for violating the privacy of 98 million users in a class action lawsuit. Are you one of them?

Mobile app analytics is becoming a big business, thanks to the desire from developers for as much data as possible about how their apps are performing against the market. Flurry is one of the ...

Google announced a bunch of Google Ads updates to app based advertising, where you want to push people to your apps. The goal with these updates is to drive people back into your mobile app and ...