Google Ads scripts quietly prevent overspend, tracking failures, and performance leaks that automation and Smart Bidding ...
Publishers know their competition, and, increasingly, they aren’t competing with other pubs; they’re competing with Big Tech. Belgian publishing house DPG Media made news last week for its decision to ...
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What is Google Ads and why should you use it?
Google Ads is a platform where you pay to display business ads potential customers will see when they search for relevant ...
Understand how to use Google Ads recommendations so you can spot what helps, ignore what doesn’t, and keep your account safe.
Google-engaged audiences demonstrate where Google-owned traffic delivers higher match rates, stronger remarketing performance ...
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