As Halloween approaches, we're big fans of designs that nod to a theme without being too on-the-nose. To do this, we're incorporating sumptuous velvet polishes, spooky jelly shades, and cool 3D ...

Gel nails are a summer staple for any beauty lover. With more time spent swimming, gardening, going on vacation, and simply enjoying the outdoors, having a durable and long-lasting manicure is ...

Forget about the holidays: Summer is the most wonderful time of year. And at long last, the sunniest season is unofficially here. This summer, we want to focus our attention on all things joyous and ...

You can do them in a minimal, bold, seasonal, or sparkly style; either way, gel nails have never gone out of style. With all the new nail trends popping up on Instagram and TikTok, from chrome nails, ...

A copper-toned manicure is the most elevated autumn choice when it comes to modern metallic shades. Try Manicurist's Utopia ...

Harry Potter is simply a must-watch during the fall. If you want to celebrate a rewatch or dress up as a Harry Potter character for Halloween, these Slytherin-inspired nails (hello, cat eye !) are a ...

There’s something inherently campy about Valentine’s Day nail art. Sure, a few years back, it may have bordered on cheesy, but in 2024, the best Valentine’s Day nail ideas aren’t just trendy — they’re ...

Over the past few years, many have become makeshift at-home nail technicians. Some experiment with press-ons, polish or designs, while others focus on improving overall nail health. One thing’s for ...

Gel polish allows you to have so much more fun with your fall manicure. As Halloween approaches, we're gravitating toward nail designs that nod to a theme without being too on-the-nose. Sumptuous ...