Facebook has opened up a world of good with the official launch of its Marketing API Program. Previously limited to just a few companies, the new welcome mat invites all developers to create tools for ...

Did you know that only 8% of retail purchases happen online? That, of course, means the rest of these purchases happen offline, in the real world. For merchants who want to build a seamless connection ...

Facebook may be sidling away from ad tech, but it’s cozying up to marketing automation through a smorgasbord of APIs. At its F8 developer’s conference in San Jose this week, Facebook rolled out the ...

Today, Facebook announced new API restrictions for apps. These changes are intended to continue helping developers create apps that the Facebook user base enjoys while also protecting the data and ...

As part of its continuing its efforts to improve user privacy and security following the Cambridge Analytica scandal, Facebook on Monday rolled out additional API changes that put more restrictions on ...