A click in Creative Studio enables a conversational chat that provides access to the AI-powered tool. The agent will ask for ...

Programmatic and other digital ads rely on emotional depth to resonate with audiences, drive engagement and increase ...

In just 30 seconds, the video sprints from one unlikely scenario to another: a pot-bellied partier cradles a Chihuahua; a bride flees police on a golf cart; a farmer luxuriates in a pool full of eggs.

Health and Human Services Secretary Robert F. Kennedy Jr. plans to launch a sweeping, four-year public relations campaign called “Take Back Your Health” that could cost tens of millions of dollars, ...

We asked the marketing agency behind Gap's 'Better in Denim' campaign—featuring Katseye—about that American Eagle ad.

U.S. fashion retailer American Eagle Outfitters wanted to make a splash with its new advertising campaign starring 27-year-old actor Sydney Sweeney. The ad blitz included “clever, even provocative ...