Apple is testing an AI shopping assistant in the Apple Store app that answers product, trade-in, payment, and order questions ...

In the Apple Store app on the iPhone, select users have received access to an "early preview" of a new AI-powered virtual ...

Leaker ShrimpApplePro posted a tweet that shows a new feature for the iPhone. In the Apple Store app, some iPhone users are ...

Apple Store AI shopping assistant launched August 24 for select iPhone users, routing retained chat transcripts to unnamed ...

Apple's expected Virtual Shopping Assistant has begun to appear for some iPhone users, offering to answer questions about ...

Head over to Amazon to get the Apple AirPods 4 for just $99, down from the usual $129. That’s a $30 discount and 23% off.

Apple says it has now topped 1.5 billion subscribers for its services business, up from 1 billion in January 2025. However, this segment of Apple’s business, which includes the Apple Store, AppleCare, ...