On Monday, James teased via X “The Second Decision” would come out Tuesday at noon ET. A 10-second video of James walking to an open interview chair at the free throw line of a basketball court accompanied the tweet. James sits down across from another guy, some dude no one knows. He’s no Jim Gray.

LeBron James' "The Decision" transfixed. "The Second Decision" on Tuesday was viewed to many as a marketing fail.

As some fans cringe at LeBron James' approach, here's a look back at how he earned such a reputation among the masses.

On the court, the Lakers now have Marcus Smart practicing with the team. He missed the first two preseason games while he dealt with Achilles tendinopathy and did not practice the opening week of training camp. “Marcus did most of practice and included some live play,” Redick said. “Great to see him out there.”

LeBron James was able to pull a fast one on everybody who thought his second decision tease was going to be a retirement announcement.

James, 40, sent Los Angeles Lakers fans into a frenzy when he shared a cryptic social media post about "the decision of all decisions."

Quentin Richardson isn't buying that LeBron James' second decision is anything more than some sort of paid promotion.

LeBron James has stirred up a storm of speculation after dropping a teaser video on his social media channels, promising what he’s calling the ‘decision of all decisions’ on October 7th.